THE BRANDING
BUSINESS SCHOOL

PODCAST


The Branding Business School Podcast is for the dreamers and the disruptors. You don’t need an MBA to become a successful CEO, and the women you learn from on this podcast are living proof.

Tune into weekly episodes with Victoria Marcouillier as she and her guests discuss brand strategy, marketing, motherhood, and more. *New episodes air every Wednesday. 

Victoria Marcouillier Victoria Marcouillier

10 Myths You've Been Told About Selling That Are Hurting Your Business and Your Confidence ft. My Sales Coach

What if you could double your income with a blend of grit and tenacity? Join us as we welcome back BrandWell’s sales coach and The Branding Business School educator, Gwen Tinsley, to the podcast! Gwen shares her compelling story of transitioning careers, her deep-rooted friendship with Victoria and how she helped her find confidence in selling. Together, they discuss strategies for dealing with difficult clients, maintaining pricing integrity, and building confidence in closing sales. This episode is packed with 10 myths that you’ve been told about selling and actionable insights on what to do instead that promise to elevate your entrepreneurial journey.

Discover how tapping into emotions can significantly influence purchasing decisions and create authentic human-to-human connections. The conversation emphasizes the importance of a thorough client discovery process and the necessity of protecting one's emotional well-being by carefully selecting clients. Gwen and Victoria discuss the benefits of an outcome-based approach, aiming to foster a positive and invigorating business environment.

Challenging common myths around selling in female entrepreneurship, this episode debunks misconceptions that could be holding you back. From the false notion that only extroverts can succeed in sales to the detrimental practice of discounting prices, Gwen and Victoria share valuable lessons on maintaining pricing integrity and niching down to attract the right clients. They also cover the importance of consistent follow-ups and structured communication in sales. Tune in to learn how expert sales coaching can be transformative, helping you handle difficult clients, balance work and life, and ultimately grow your business with confidence.

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