THE BRANDING
BUSINESS SCHOOL
PODCAST
The Branding Business School Podcast is for the dreamers and the disruptors. You don’t need an MBA to become a successful CEO, and the women you learn from on this podcast are living proof.
Tune into weekly episodes with Victoria Marcouillier as she and her guests discuss brand strategy, marketing, motherhood, and more. *New episodes air every Wednesday.
Finding Peace and Confidence Through Pregnancy & Postpartum ft. BirthWell Founder, Shana Kosofsky
Today’s episode takes you to the other side of the world, in the heart of Jerusalem! Shana Kosofsky, founder of BirthWell, is an ultrasound technician, yoga teacher, and a certified pre and postnatal coach living in Jerusalem, Israel. Shana shares fascinating details of her experience living in Jerusalem during her first pregnancy, and now her second, along with the planning of having the birth of her second baby in Jerusalem. Victoria and Shana continue the conversation around the ways in which Shana is harnessing her expertise and personal experience to bring American-style warmth to Jerusalem’s prenatal care. It’s a dialogue that mirrors the collective hopes and challenges faced by women worldwide, as we seek to find connection to our bodies throughout the transformational season of pregnancy and childbirth. The power of education in transforming fear into confidence during childbirth becomes a central theme, reminding us all that the journey to motherhood is as much about preparation and strength as it is about love and resilience.
Shana and Victoria round off their discussion with the strategic groundwork that goes into successful brand building, applauding how the principles gained from The Branding Business School have shaped BirthWell's brand strategy. So, settle in, and let's celebrate the powerful symphony of women thriving in business and motherhood.
Misconceptions Surrounding Pregnancy, Birth, & Postpartum With Well & Worthy Co. Founder, Skyler Jacobs
Ever felt confused or overwhelmed by the numerous misconceptions surrounding pregnancy, birth, and postpartum? Well, you're not alone. Join Victoria as she unravels the truths with Skyler Jacobs, a certified nurse midwife, and founder of Well and Worthy Co. Skyler passionately shares her journey into midwifery, and how her personal mission is to make a positive impact on women's experiences during childbearing. Learn about her course, Movement Through Labor and Delivery, aimed at educating women on childbirth and preparing their pelvic floor.
Their conversation takes them through various misconceptions about pregnancy, from the idea that pregnant women shouldn't be active, to misconceptions about the foods they should avoid. Skyler also demystifies beliefs about labor, including the use of epidurals, and the notion that once the water breaks, the delivery clock starts ticking. She offers a fresh perspective on postpartum care, focusing on the importance of postpartum rehabilitation and understanding the difference between postpartum blues and postpartum depression.
Listen in as Skyler also discusses the significance of preparing for labor and delivery. Discover how intentional movements can open up the pelvic inlet, mid-pelvis, and outlet during delivery, and how this can ease the labor and delivery process. So, join them on this eye-opening episode as they empower and educate women on the journey of childbearing. You’re going to walk away with a wealth of knowledge that will empower you through your journey of motherhood.